Tapping into teenagers’ psyche and inviting them to realise the grip vaping will assume over their lives should form a ...
'A pawn to tobacco': Expert calls for shift in anti-vaping message
Australia’s anti-vaping campaign must pitch Big Tobacco as the enemy of young people and spearhead the message that students are ‘vaping their autonomy’ away, a marketing expert has said.
Senior lecturer in marketing at RMIT University, Sandy Fitzgerald, says “grassroots change” could happen in schools if student leaders were tasked with leading the anti-vaping campaign.
Senior lecturer in marketing at RMIT University, Sandy Fitzgerald, says “grassroots change” could happen in schools if student leaders were tasked with leading the anti-vaping campaign.
